Halal Business Corporate Social Responsibility - 3628 Words

Halal Business Corporate Social Responsibility Othman Ibrahim*, Siti Zakiah Melatu Samsi**, Muhamad Fazil Ahmad*** *University Teknologi Malaysia/Faculty of Computer Science and Information System, Johor, Malaysia. Email: othmanibrahim@utm.my **Multimedia University/Faculty of Business and Law, Melaka, Malaysia. Email: zakiah.melatu@mmu.edu.my ***Universiti Putra Malaysia/Faculty of Modern Languages Communication, Selangor, Malaysia. Email: mfazil@fbmk.upm.edu.my Abstract - Halal industry is growing in Malaysia and the government has done a lot of initiatives to nurture the industry. The awareness to get Halal status for the food products and premises also increase among the businesses as the enforcement efforts being done by†¦show more content†¦This concept is known as ‘Halalan Toyyiban’. Talib et. al. (2010) mentioned that there are six specific motives of the halal concept in Islam; (1) To preserve the purity of the religion, (2) to safeguard the Islamic mentality, (3) to preserve life, (4) to safeguard property, (5) to safeguard future generations and (6) to maintain self respect and integrity. Although Halal is an Islamic concept based on the revelation, it is not necessary that the owner of Halal business is Muslim. In Malaysia, any business owner regardless of their race and religion are allowed to apply for Halal certification for their products and sell them to the consumers. Islam is a complete religion. Because of the ‘Halalan Thoyyiban’ concept, the Halal products are now accepted in the global market and among non-Muslim consumers (Amat, 2006). III. HALAL INDUSTRY PERSPECTIVES In industry perspective Halal concept provides good business opportunities for everyone, Muslims or non-Muslims alike. It is touted as a new growth sector in light of the huge potential in this market. The rising affluence of Muslims worldwide and the increasing awareness on Halal have created high demand for Halal products and services. In referring to Halal, the business opportunities are not only confined to the food and non-food sector but also covers the services sector such as finance and banking, insurance, educationShow MoreRelatedEffective Understanding of Cultural Differences Will Be Key to Successful Business Operations in the 21st Century. Discuss This Statement Using Examples from Two Sectors.4254 Words   |  18 PagesEffective understanding of cultural differences will be key to successful business operations in the 21st century. Discuss this statement using examples from two sectors. Abstract Purpose – The purpose of this paper is to demonstrate why it is essential to understand cultural differences to achieve success in the 21st century. 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